When Ezra asked us to rebrand their production house, we immediately felt that this would be something special. With a keen eye for aesthetics and a drive for innovation, Ezra wanted their company Break Up to evolve from a trailer specialist to also include Narrative Editing. Our challenge? To make that new direction visible without losing the commercial success of the trailers. At the same time, we wanted Ezra’s non-binary identity to be subtly felt in the branding and website. The result is an identity that feels both distinctive and delicate. A clear division between Narrative and Trailer work, and a site that is both functional and layered.